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Content Marketing Executive Job Description

We have crafted a series of job description examples for a variety of digital roles.

Very often, in-house recruiters and HR departments ask us to help them write their job descriptions, and since this aspect of our recruitment service is very useful to them, we’ve realised that this could be useful to others too, so we have provided a list of job descriptions here.

With more than 20 years of experience in digital and technology recruitment and having placed thousands of candidates in Ireland and across Europe, we understand the value of a compelling job description, so we hope that these examples will help you in your search for a digital or technology professional; please feel free to use and edit to as per your specific needs and preferences.

If you are a candidate seeking a role, you can view a list of our current job offers on our job board.

 

Hirea a Content Marketing Executive today

Example of Content Marketing Executive Job Description

Introduction: 

  • company overview: Our company was founded to transform content marketing, and today, we're a prominent player in the industry. With a diverse client base and a dedicated team, we deliver exceptional results and continue to grow.
  • Role Mission:As a Content Marketing Executive, your mission is to drive our content marketing goals forward. You'll manage social media spend and assets, collaborating with a talented team and utilizing resources effectively.

Responisibilites:

  •  Manage social media spend and assets for internal and client campaigns.
  •  Develop and execute comprehensive content marketing strategies.
  • Coordinate asset production and delivery, ensuring quality and adherence to budget.
  • Optimize paid social assets through rigorous testing and analysis.
  •  Provide actionable insights and recommendations to improve client KPIs.
  • Craft compelling copy for various channels to attract and engage audiences.
  • Collaborate with cross-functional teams to ensure alignment and effectiveness of content.
  •  Stay updated on industry trends and best practices to continuously enhance content marketing efforts.

SKILLS, KNOWLEDGE, AND EXPERIENCE:

  • 3-5 years of content marketing experience.
  • Bachelor's degree in Marketing, Communications, or related field.
  • Proficiency in content marketing tools like WordPress, HubSpot.
  • Strong grasp of content strategy, creation, distribution, and measurement.
  •  Ability to create diverse, high-quality content across multiple formats.
  •  Knowledge of SEO for content optimization.
  • Experience in content planning and editorial calendars.
  •  Excellent writing/editing skills, adherence to brand voice.
  •  Capacity to analyze content metrics for strategy refinement.
  •  Portfolio showcasing successful content campaigns and impact.

Nice to have :

  •  Conduct market research to identify emerging trends and opportunities for content creation.
  • Implement A/B testing strategies to refine content performance and optimize results.
  • Develop partnerships with influencers and industry experts to amplify brand reach and credibility.
  • Monitor and analyze competitors' content strategies to identify gaps and areas for differentiation.
  •  Spearhead creative campaigns and initiatives to drive brand awareness and engagement.
  •  Implement user-generated content strategies to foster community engagement and brand advocacy.
  • Collaborate with sales and customer support teams to align content efforts with customer journey touchpoints.
  •  Implement and manage marketing automation tools to streamline content distribution and lead nurturing processes.

BENEFITS: 

  • Salary 
  • Working arrangement: (Hybrid, Remote, Office) 
  • Perks 

CTA (CALL TO ACTION) 

We are accepting applications until the end of *MONTH*. We’ll be delighted to meet you for a first interview with *NAME*, our hiring manager. 

If you are looking for roles that are more web specific, you can check the Content Manager Job Description.

If you would like to check 2024 salaries for digital agency, check our Digital Agency salaries. Or you can download our acclaimed Prosperity Digital Salary Survey to be on top of current salaries for the digital sector.

Writing a job spec is the first phase of the hiring process at any given company, we love to help companies do this in an effective way so we've put together a post where we explain our secrets for a well structured hiring process and how to make it more efficient.